A merger of two credit unions triggered a re-brand for one of our clients in the financial sector.
The concept here was to promote professional banking services while reinforcing the community nature of a credit union. ‘Cooperative Banking’ was used as a descriptor for the new entity, and the ‘handstar’ symbol became the anchor of the brand.
A merger of two credit unions triggered a re-brand for one of our clients in the financial sector.
The concept here was to promote professional banking services while reinforcing the community nature of a credit union. ‘Cooperative Banking’ was used as a descriptor for the new entity, and the ‘handstar’ symbol became the anchor of the brand.
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181 Carlaw Avenue, Suite 212 Toronto, ON M4M 2S1
181 Carlaw Avenue, Suite 212
Toronto, ON M4M 2S1